Marketing Methods of Khairat Agri Nurseries’ Products

The marketing of vegetable seedlings, flowering herbaceous plants, and landscape plants is carried out through two main approaches:

1. Contract-Based Marketing
Contracts are established with farmers, public and private landscaping companies, or specialized marketing firms.
A formal agreement is signed between the client and the nursery management, clearly defining the rights and obligations of each party.

2. Direct Marketing
This includes the sale of ready-to-plant vegetable seedlings, flowering herbaceous plants, and landscape ornamentals produced for Khairat Agri’s own account, according to the prevailing market demand.
Marketing and distribution are handled directly by the company’s sales representatives.